Article

Strategy Is Patient Care: Connecting Decisions in Healthcare Operations

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Key Takeaways

  • Breaking down silos between departments is essential to align strategies with patient care and enhance organizational efficiency.
  • Healthcare leaders must ensure finance, operations, and technology strategies work together to address challenges like growth, margin protection, and scaling infrastructure without compromising quality.
  • Financial leaders need to adopt future-focused forecasting and technologies, such as robotic process automation, to protect cash flow and streamline processes.

The strongest healthcare organizations are those that break down silos between financial, operational, and technical leadership. Your decisions on staffing, systems, and overall business goals must be more connected than ever. The ultimate goal? Treating strategy as an extension of patient care.

Because in healthcare, disconnected decisions don’t just create inefficiencies — they put patient outcomes and financial viability at risk.

What’s Holding You Back from Growth?

Across all sectors of healthcare — rural hospitals, specialty practices, large systems — leaders are being forced to ask tough questions:

  • Can we grow without overextending?
  • Can we protect margins while investing in innovation?
  • Can we scale infrastructure without sacrificing quality?

The answer depends on how well your finance, operations, and tech strategies work together.

For Financial Leaders (CFOs & Finance Execs)

“We need better forecasting, not just better reporting.”

  • Modernize financial planning with future-focused forecasting that aligns with care delivery goals.
  • Protect cash flow by reducing Medicaid claim processing time with robotic process automation (RPA).
  • Maximize ROI from capital investments by building margin visibility across departments and service lines.
  • Bring data analytics into your strategy to amplify your metrics and make data-driven decisions.

You can’t predict the future, but you can create a resilient strategy with scalability in mind. Long-term viability depends on your ability to pivot without losing sight of mission or margin.

  • Our Work in Action: A rural hospital used Eide Bailly’s data strategy support to link clinical operations with financial performance — enabling smarter resource allocation. Learn more about our work with Ortonville Area Health.

For Operational Leaders (COOs, Practice Managers, Admins)

“We need to lead change, not react to it.”

  • Streamline workflows by aligning people, processes, and platforms — improving staff satisfaction and patient experience.
  • Prioritize strategic technology investments and upskill teams to support system transitions and new technologies.
  • Plan for succession and sustainability in leadership and ownership — especially in private or community-run systems.
  • Measure performance to benchmark and make necessary improvements.

Here’s the reality: without relevant metrics, planning for growth or adapting to change is nearly impossible.

Metrics You Should Be Tracking:

  • Number of patient visits
  • Average length of appointments
  • Patient satisfaction ratings
  • Number and frequency of clinical errors
  • Average time from visit to payment by patients and insurance
  • Billing and collection efficiency

For Technical Leaders (CIOs, IT Directors, Innovation Officers)

“Our tech must drive outcomes — not just uptime.”

  • Assess and modernize infrastructure to support growth, telehealth, and cybersecurity demands.
  • Integrate systems to unlock usable data and real-time insight across care, finance, and operations.
  • Automate the mundane so staff can focus on patient care and proactive planning.

In our experience with healthcare clients, optimizing technology based on your organization’s needs can be the difference between significant waste and strategic growth.

  • Our Work in Action: With Eide Bailly’s help, Schoolcraft Memorial Hospital implemented a data strategy that turned raw numbers into actionable decisions — powering long-term sustainability.

Strategic technology steps to consider include:

  • Adopting Electronic Health Records (EHR) Systems: Ensure real-time access to patient data, enhancing billing accuracy and reducing errors from manual data entry.
  • Optimizing Revenue Cycle Management (RCM) Processes: Automate tasks such as claim submissions, coding, and billing to reduce delays and enhance cash flow.
  • Integrating Financial Systems with Healthcare IT Platforms: Enable seamless communication between clinical and financial operations, allowing real-time tracking of financial performance.

Why It Matters Now

Healthcare is at a crossroads. The decisions made in the next 12–24 months will determine which organizations will survive — and which will lead.

Key industry challenges include:

Challenges Solutions
Shrinking margins + rising costs Financial modeling, margin visibility, RCM optimization, cash flow protection
Outdated or disconnected systems Tech assessments, system integration, data strategy, automation
Leadership or ownership transitions Succession planning, M&A strategy, board advising, change management
Capacity planning + resource constraints Forecasting, staffing strategies, infrastructure planning
Slow decision-making due to a lack of insight Dashboards, KPIs, analytics integration, strategic scenario planning

To prosper, healthcare entities must do more than invest in technology or restructure operations. They must unify leadership decisions around a shared vision for performance, protection, and long-term growth.

At Eide Bailly, our healthcare advisors connect finance, operations, and technology with actionable frameworks, real-world expertise, and deep industry knowledge. Let’s talk about what transformation means for your leadership team — and how we can help make it real.

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